Chocobon-Chocolate Branding
Chocobon-Chocolate Branding
Project
Chocobon
Client
-
Date
Service
Branding and Packaging

The challenge
Chocobon is a conceptual branding and packaging project for a premium organic chocolate brand based in Germany. The project explores how visual identity can communicate sustainability, craftsmanship, and product experience within the organic food market. Inspired by earthy flavor profiles such as coconut, hazelnut, coffee, and mint, the system uses distinctive color palettes and custom pattern language to create a cohesive and recognizable brand identity. The refreshed redesign focuses on elevating the packaging through refined typography, contemporary layouts, and a balance of organic warmth and premium aesthetics.
Chocobon is a conceptual branding and packaging project for a premium organic chocolate brand based in Germany. The project explores how visual identity can communicate sustainability, craftsmanship, and product experience within the organic food market. Inspired by earthy flavor profiles such as coconut, hazelnut, coffee, and mint, the system uses distinctive color palettes and custom pattern language to create a cohesive and recognizable brand identity. The refreshed redesign focuses on elevating the packaging through refined typography, contemporary layouts, and a balance of organic warmth and premium aesthetics.













Blending heritage and modern design to create work that feels meaningful and alive.
© 2026 RASHI GUPTA.
Design works by RASHI GUPTA
USA
Blending heritage and modern design to create work that feels meaningful and alive.
© 2026 RASHI GUPTA.
Design works by RASHI GUPTA
USA
Blending heritage and modern design to create work that feels meaningful and alive.
© 2026 RASHI GUPTA.
Design works by RASHI GUPTA
USA


