RE-BRAND AND MARKETING CAMPAIGN
RE-BRAND AND MARKETING CAMPAIGN
RE-BRAND AND MARKETING CAMPAIGN
Savannah Children's Choir x SCADserve
Savannah Children's Choir x SCADserve
Savannah Children's Choir x SCADserve
The challenge
Founded over 17 years ago, the Savannah Children’s Choir is a nationally recognized youth music program uniting young singers across Georgia and South Carolina. This reimagined identity was designed to elevate the choir’s visual presence while honoring its mission of cultural connection, emotional expression, and musical education. Inspired by the stained glass windows and historic architecture of Savannah, the brand system uses refined typography, color, and the interplay of positive and negative space to create a nurturing yet contemporary identity that celebrates youth, music, and community.
Founded over 17 years ago, the Savannah Children’s Choir is a nationally recognized youth music program uniting young singers across Georgia and South Carolina. This reimagined identity was designed to elevate the choir’s visual presence while honoring its mission of cultural connection, emotional expression, and musical education. Inspired by the stained glass windows and historic architecture of Savannah, the brand system uses refined typography, color, and the interplay of positive and negative space to create a nurturing yet contemporary identity that celebrates youth, music, and community.
Films That Move
Films That Move
SAVANNAH CHILDREN'S CHOIR
SAVANNAH CHILDREN'S CHOIR
Blending heritage and modern design to create work that feels meaningful and alive.
© 2026 RASHI GUPTA.
Design works by RASHI GUPTA
USA
Blending heritage and modern design to create work that feels meaningful and alive.
© 2026 RASHI GUPTA.
Design works by RASHI GUPTA
USA
Blending heritage and modern design to create work that feels meaningful and alive.
© 2026 RASHI GUPTA.
Design works by RASHI GUPTA
USA